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What?! You're not trying to make the world a better place?

· Digital Marketing,Confidence

That's pretty much the feeling I have since I live in the San Francisco Bay Area. I have to confess; no, I'm not trying to make the world a better place. Yes, I know, shame on me!...

Usually, when you meet new people, you ask after their name, where they live, where do they come from and what job they do. Especially if you're in a social event. Here, after the third question, the person you're speaking to has already found a way to tell you everything about his new app which is going to revolutionize the entire world!

The first time I came to visit California, I really felt the Bay Area had a different vibe than all the cities and countries I've previously lived in or visited. There is this kind of energy, this creative energy you feel. I won't be able to describe exactly how it manifests, but you can feel it. It pops, it wraps yourself up! And as soon as you begin to work in the Bay, you too want to be a part of it. You want to share your own added value and contribute to the common good. So, you feel empowered of this new responsibility and you want to be a better person. Which is good, right?

It is. But at the same time, it creates a pressure on you that you've never felt before. Like "what if I'm not good enough?" or "what if the other one is better than me?". It happened to everyone of us at one point on our life. It happened to me.

Here, you're in competition with the best people on the planet. So, having someone better than you is a reality, not just an anxiety. In my case, the best Digital Marketing people are here. They've all worked for some "Fortune 500" company, or the next big startup, or the fastest-growing company in the Bay, etc.

So, what can I do to stand out; in addition of all the networking thing, being the best at what I do and all the others "believe in yourself" clichéd advices?

Well, I try to do all those things and much, much more. But the best advice I like to give to myself is "be yourself". Maybe you didn't work at a "Fortune 500" company or in the hottest startup of the Bay (well, I've worked at a pretty good Montreal startup, man!), but you've worked hard and, yes, you did your best and you've delivered concrete results. So, it's time to get the word out!

Yes, I know, it's hard to not sound like Kanye West those days...

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